personal selling
Personal selling is the most valuable communication tool in
the relationship management. Personal selling helps to improve the relationship
with the customer to facilitate sales, the sales person can provide customers
with additional information so costumers would feel empowered to purchase the
product/service.
Personal selling is an extremely flexible way to communicate with customers since the sales person can tailor they approach according to customer’s needs and behaviours.( GLEDHILL, M., 2010)
Personal selling is an extremely flexible way to communicate with customers since the sales person can tailor they approach according to customer’s needs and behaviours.( GLEDHILL, M., 2010)